What are you looking for?

7 smart reasons to choose an electric fire

7 smart reasons to choose an electric fire

May 27th at 12:00am

When buying a fire from Grate Expectations, there’s a broad and brilliant range to choose from across each of the fuel types we stock — gas, wood, bioethanol, and electric.

Importantly however, each has unique qualities that must be carefully considered by potential buyers.

That’s why we previously covered the benefits of gas fires, wood burners, and our new (largely bioethanol) range from Planika.

Now, we're pleased to dedicate this blog to electric fires and seven smart reasons to choose one.

Read on below.

eReflex 75R inset

The Gazco eReflex 75R Inset is an electric fire with minimalist design for hole-in-the-wall installation. Its compact size makes it ideal for integrating seamlessly in smaller rooms in the home.

Set the optimum room temperature by remote, plus control the realistic flame effects, immersive down lighting and range of illuminations.

Learn more

Reason 1: Low maintenance

One of the main reasons to pick an electric fire is that they’re low maintenance. Just about everything works at the click of a button, and many can be controlled remotely with a smartphone or similar device.

That makes them the ideal choice for customers who want more time spent relaxing, and less time spent chopping wood.

Simply tap the 'on' button and enjoy watching the flames. 

Faber e-Matrix 800-500

The Faber e-Matrix 800-500 I is innovative electric fire providing a realistic 3D flame and sound effects using only electricity and water connection points.

The fire can be built with the glass flush against the surround and is also available in 2 sided, 3 sided and see through tunnel models.

Learn more

Reason 2: Great for smaller rooms

Because electric fires tend to produce less heat when compared to, for example, a large wood fire, it makes them great for smaller rooms, or rooms with high-quality insulation where less heat output is required.

They’re still great at keeping you warm and toasty however, so make sure you don’t overlook them!

If you’d like to learn more about the varying heat requirements of different rooms, read this blog.

Sheraton 5 Electric Stove

The cast iron bevelling and cornicing to the door, top plate and base give this electric stove a classic appearance that will suit both modern and traditional settings.

Its size makes it ideal for integrating seamlessly into small or mid-sized rooms.

Learn more

Reason 3: Increased realism

The technology used in electric fires has improved year-on-year since they first came to market, and we’re fortunate to now be at a stage where the flame visuals are truly realistic and immersive.

This means you can enjoy an electric fire with a visual display that closely matches a real wood burner — and your guests will likely be none the wiser!

Some products, like the Faber Matrix (below), go as far to use water vapour to create an atmospheric mist effect that more closely resembles burning wood.

Faber e-Matrix 1300-400

The Faber e-Matrix Linear fire range are impressively wide electric fires providing swirling flames formed from water mist and LED lights with no need for gas or a chimney - and only requiring electricity and water connection points.

learn more

Reason 4: Cost effective

If you’re buying on a budget, an electric fire might be the best option for you.

Many of the smaller models start at a comparatively low price, and then there’s the low maintenance cost — once connected to your mains power supply, you can control the cost at a click of a button, without any other overheads (like wood, pokers, and chimney costs).

Onyx Avanti 150RW

The Avanti’s choice of log effects has been replicated from oak and silver birch with each log resting on a glowing ember bed, composed of ash-dusted blackened glass and lava rock chippings.

learn more

Reason 5: Match your decor with varying flame displays

Many electric fires have the function to select between a varied range of flame displays.

This includes different flame colour options, producing an exciting effect. The other benefit to this is that you can pick your preferred colour hue that best matches your interior decor.

New Forest 2400

Made by British Fires in the UK, New Forest electric fires feature LED flame visuals with incredibly deep real-fire colours.

learn more

Reason 6: Installation is simple

If you’re after an easy installation experience, look no further than an electric fire.

They can be installed just about anywhere in your home, as they don’t require the use of a chimney. All you’ll need is a hole-in-the-wall, which a carpenter can create if needed, and access to a power supply.

Then it’s simply a matter of slotting it in, plugging in the power, and flicking the switch.


Planika Astro

The Planika Astro Electric Fireplace is Planika's first electric fireplace, perfect for both indoor or outdoor spaces. Available in different arrangements, allowing you to be flexible and creative with your next interior project. You can fully or partly recess the fireplace or simply hang it on the wall.

learn more

Reason 7: Warm weather capable

If you’re in the mood to relax and want to enjoy a calming flame display, but the weather is too warm to justify flicking on your fire, you might be surprised to hear an electric fire is still a good option — as many have functions to produce the flame visuals, without the heat output!

This is also a great way of entertaining guests and creating a pleasant environment during warmer summer evenings, when you want the atmosphere but not the heat.

Dru Virtuo 80/3

With the Dru Virtuo 80/3 you can choose whether or not to give off heat at a whim, and the lively flames and the sound of crackling wood are there either way!

learn more

If you enjoyed reading the above, we encourage you to visit our blog section for more updates about our latest products, industry news, and more.

To stay up to date with everything Grate Expectations follow us on Instagram, Facebook and Pinterest.

If you have any questions, please don't hesitate to get in touch.